First impressions matter. It’s why people take their time getting ready for a date.

Women, in particular, love it when men make an effort to look good. It makes them feel valued and respected. If someone took the time and effort to look their best, especially for your date, you would feel the same way too.

Then again, not everyone would be interested in dressing like they’re going to the MET gala. But for important occasions, such as Valentine’s Day, some would make an exception.