How To Include Live Streaming Into Your Marketing Plans

Video marketing remains a staple for today’s marketers. In a study conducted by Wyzowl, research suggests that 92% of marketers utilize high-quality video content as an important component of their strategies. However, if these companies are not creating videos in-house, cost-effectiveness goes down. The world of e-commerce has not (yet) thought of including live streaming in marketing plans as a profitable or accessible way to engage with potential buyers. This is why our team at Switcher Studio built a mobile video-creation solution — to empower businesses to sell their products live and look professional doing it.