Martech Interview with Kevin Beales on Conversation intelligence

Sales management platforms are crucial for B2B success bringing convenience to buyers and sellers. In an Martech Interview on conversation intelligence shares views on How do market players address this need? To create customized experiences and content, sellers must be able to access the right learning and sales content to support a highly complex and personalized B2B buying journey. We provide strategic and operational leadership to my team to combine the power of sales enablement with conversation intelligence to pinpoint where deals are being won or lost.