The PR agent first tries to understand what the client is trying to get out of the relationship. Public relations can refer to changing negative perceptions, notifying potential customers about new products or services, and demonstrating confidence in the client company with whom doing business. The goal of successful public relations is to build positive, long-term contact with the people who matter, including customers, employees, investors, and the public.PR agencies work with clients to create communication plans.
Posted on 12/17/20
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